Social Media Reputation Management

Social Networking sites have become a powerful tool for reputation/perception management. Customers, employees, suppliers & other business associates share their experiences, feedback, product reviews & quality of service provided by companies. Companies need to promptly address the concerns & grievances expressed by anybody on these sites. At the same time these sites can be used to highlight success stories and positive feedback by satisfied customers.

Prospects are more likely to listen and believe feedback from other customer rather than the parent company providing the service / product. User-generated content is a must, and regular interactions on social networks are vital to success of any business .

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